Sort
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In the top toolbar, click “Sort”
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Select a column title in the dropdown menu and sort in ascending or descending order
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Add multiple sorts for additional layers of ordering
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In the top toolbar, click “Sort”
Select a column title in the dropdown menu and sort in ascending or descending order
Add multiple sorts for additional layers of ordering
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In the top toolbar, click “Filter”
Focus on certain areas by filtering by categorical fields like "Brand" or "City"
Set conditional filters like "all dealers with an average rating greater than 4"
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This Widewail Automotive Reputation Index dataset consists of:
16,671 new car dealers in the U.S.
1.6M reviews
Google reviews only
Current Timeframe: February through June of 2023
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In the row of column headers, you can hover over the ⓘ symbol next to each label to read the definition of what is being measured in that column and how the data was collected.
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At the bottom of the table, you'll find aggregated numbers for each column. These are the benchmarks. We've preset the benchmarks in each column for you.
The benchmark data updates as you filter and sort the table, producing thousands of variations, each specific to your market or interests.
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Below the Reputation Index table, you'll find a Common Use Cases section to get you started. Each common use case includes a how-to video.
The Automotive Reputation Index is ever-evolving. Check back regularly for updated data and new use cases. If your dealership is missing and you’d like to add it to the Index, select “Submit a request to add.”
Get StartedIn the 2024 Brand Scorecard Report, Widewail assesses the reputation of 32 of the most popular automakers to determine which OEM brand has the best online reputation.
The study analyzes:
How does each brand's reputation stack up against other automakers on the national stage?
See the rankings of the top five most popular brands in each state across the US.
Each of the 32 automakers has a unique brand scorecard which showcases its health score, strengths and weaknesses, best-selling model reputation, highest ranked dealership, brand rivalry and standout performance regionally.