The REV #020

REV #019

2025 Review Volume Dealership Leaders by OEM

March 13th, 2025

Welcome to the REV. A weekly briefing on what the Auto industry can learn about customer experience from millions of Google reviews. Every Thursday, we Rank, Explore & Visualize automotive reputation & sentiment data.

We just launched our 2024/2025 reports. The 2025 Brand Reputation Scorecard and the 2024 Voice of the Customer Report are now live.

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RANK

YTD Review Volume Leaders by OEM

The following dealerships have the highest monthly average Google review volume in 2025 so far (Jan & Feb). Growth is each dealership’s volume change vs their 2024 monthly average.

Curious how your dealership stacks up? The Widewail Automotive Reputation Index has data from 18k dealerships for 2024-2025.

Find your dealership.

EXPLORE

Volume Leader Patterns

Here’s what I’m noticing from the rankings data above.

Median volume: 173
Median growth: 37%
Only 4/27 top performers saw a decrease in volume YoY.
Unsurprisingly, a lot of winners from Florida
Larry H Miller is making a strong move with top-ranked CDJR, Hyundai, and Subaru dealerships.
In a year where Lincoln sales are down, Doral Lincoln in Florida has put up 268% review volume growth.

Longo remains the alpha. Who's going to take them down?

VISUALIZE

Only 4 Brands Lost Review Volume in 2024

Go to 2025 Widewail Automotive Brand Reputation Scorecard Report

This is the last week I'm going to promo this, so watch it while you can: Reputation Management Masterclass: Benchmarks, Strategies, and How Dealers are Leveraging AI in 2025

See you next week - Jake, Marketing @Widewail

Explore more Data & Insights. Book at Widewail Demo.