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This Email Strategy Skillfully Combats Long Wait Times // Local Marketing Insider #071

4 min read | December 6, 2023
How one shoe company navigates 2 months from purchase to delivery.
Jake Hughes Director of Marketing

15 Strategies to Increase and Get More Google Reviews

33 min read | November 21, 2023
Get more Google reviews: 15 strategies for local reputation management. Tips and tactics on how to increase your Google review volume and star rating.
Jake Hughes Director of Marketing

OpenAI Keynote For Local Marketers // Local Marketing Insider #070

7 min read | November 21, 2023
45 mins distilled, 2 products & 3 features to know
Jake Hughes Director of Marketing

When Are Car Buyers the Happiest? // Local Marketing Insider #069

5 min read | October 25, 2023
Here's how dealers can surface trends in reviews
Jake Hughes Director of Marketing

Unlocking the Best Video Review Secrets

10 min read | October 2, 2023
How to successfully collect video reviews. These strategies will help you gather authentic and persuasive testimonials for your brand.
Emily Keenan Content Marketing Specialist

How to Set Up Google Alerts (And Why You Should)

7 min read | September 28, 2023
Creating Google Alerts is an important first step in any reputation management strategy. Learn to manage and customize alerts for brand monitoring and more.
Jane Garfinkel Product Manager

The Definitive Way to a Higher Google Rating, Backed by 1.6M Reviews // Local Marketing Insider #068

5 min read | September 27, 2023
Discover a proven method for increasing your Google star rating, backed by research on 1.6M reviews.
Jake Hughes Director of Marketing

Roomster Settlement: The FTC Cracks Down on Apartment Reviews

10 min read | September 22, 2023
Breaking down the FTC rules on reviews and what the Roomster case means for multifamily marketing professionals.
Keaton Smith Content Marketing Specialist

This Genius Idea Will Fast-Track New Business Local SEO // Local Marketing Insider #067

5 min read | September 13, 2023
A wonderful example of aligned incentives and digital + analog working together in harmony.
Jake Hughes Director of Marketing

7 Surprising Reasons Why Negative Reviews Are Valuable

8 min read | September 13, 2023
Don't shy away from negative reviews. Embrace them! These best practices will help you use critical feedback to your reputation and business's advantage.
Jane Garfinkel Product Manager

Common Google Business Profile Access Issues and What to Do About Them

8 min read | September 7, 2023
Managing GBP access can be challenging. Understanding the steps and what to do if your account ownership is in the wrong hands is crucial. Whether reclaiming access, handling...
Heather Zambarano Review Response Specialist

30 Best Ways to Use and Share Your Google Review Link

18 min read | September 5, 2023
Creative places to share your Google review link to ask all of your customers for reviews, increase positive volume and improve your online reputation.
Emily Keenan Content Marketing Specialist

Local Marketing Insider

Bite-sized, to-the-point, trend-driven local marketing stories and tactics.