According to the self-reference effect, relatable content helps potential buyers identify their needs within your product and makes your marketing more persuasive and...
Where is your Google Business Profile (GBP) traffic? How do you see how many searchers see your Google Business page, go to your site, and convert? Well, the technology...
Google has added an additional waiting period when new users are added to a Google Business Profile. Learn about potential related delays involved in setup.
Recently I've been reviewing GMB's as part of our free GMB audit program we offer with Widewail Academy. This week for LMI I'm going to look at three optimization...
Google's November 2021 Local Search Update: What changes were made to the way in which Google ranks local businesses? Here's everything you need to know.
Descript is a simple tool to automatically transcribe and edit your videos. Here's how I use it to turn video testimonials from customers into shareable content.
How do you create that perfect impression that's both engaging and enticing enough for consumers to move through the funnel? Copy and images are important, yes, but recently,...
A Trust Marketing strategy is to capture and distribute customer feedback to positively shape the broader message around your company through the words of your customers....
.png)