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The Definitive Way to a Higher Google Rating, Backed by 1.6M Reviews // Local Marketing Insider #068

5 min read | September 27, 2023
Discover a proven method for increasing your Google star rating, backed by research on 1.6M reviews.
Jake Hughes Director of Marketing

Roomster Settlement: The FTC Cracks Down on Apartment Reviews

10 min read | September 22, 2023
Breaking down the FTC rules on reviews and what the Roomster case means for multifamily marketing professionals.
Keaton Smith Content Marketing Specialist

This Genius Idea Will Fast-Track New Business Local SEO // Local Marketing Insider #067

5 min read | September 13, 2023
A wonderful example of aligned incentives and digital + analog working together in harmony.
Jake Hughes Director of Marketing

7 Surprising Reasons Why Negative Reviews Are Valuable

8 min read | September 13, 2023
Don't shy away from negative reviews. Embrace them! These best practices will help you use critical feedback to your reputation and business's advantage.
Jane Garfinkel Product Manager

Common Google Business Profile Access Issues and What to Do About Them

8 min read | September 7, 2023
Managing GBP access can be challenging. Understanding the steps and what to do if your account ownership is in the wrong hands is crucial. Whether reclaiming access, handling...
Heather Zambarano Review Response Specialist

30 Best Ways to Use and Share Your Google Review Link

18 min read | September 5, 2023
Creative places to share your Google review link to ask all of your customers for reviews, increase positive volume and improve your online reputation.
Emily Keenan Content Marketing Specialist

How to Increase Your Google Star Rating via Reviews

15 min read | August 31, 2023
How do you increase your business's Google star rating using reviews? These key points will help activate the voice of happy customers while reducing negative commentary.
Jake Hughes Director of Marketing

Ultimate Review Request Cheat Sheet // Local Marketing Insider #066

8 min read | August 30, 2023
The ultimate review request cheat sheet for local business marketers.
Jake Hughes Director of Marketing

20 Consequences of Buying Fake Online Reviews

10 min read | August 24, 2023
Buying fake reviews is never a good idea. Laws are changing, the downsides are many, and it's important to know the risks. You're better than that.
Dave Pye Director of Search

Ask Customers to Engage With Your Ads // Local Marketing Insider #065

7 min read | August 17, 2023
Boost high-performing social ads with customer proof.
Jake Hughes Director of Marketing

5 Widewail Business Listings Management Features For Local SEO

4 min read | August 16, 2023
Widewail's Listings Management service offers a central dashboard and customization across 60+ fields - enhancing reputation management, NAP and local SEO.
Keaton Smith Content Marketing Specialist

A Heartfelt Thank You: Widewail Makes the Inc. 5000 List

4 min read | August 15, 2023
In our first year of eligibility, Widewail is proud to rank 544th on the 2023 Inc. 5000. Many thanks to our customers, partners and team.
Team Widewail Team Widewail

Local Marketing Insider

Bite-sized, to-the-point, trend-driven local marketing stories and tactics.