Matt Murray, Widewail CEO, joins Thomas Williams on the AutoSuccess podcast to talk about the importance of online customer reviews for car dealers in 2020.
Whether managing in-house, or outsourcing to a trusted vendor, online customer business review management and car dealer customer survey efforts must be a mission-critical focus for every dealership's digital marketing efforts in 2025... and beyond. Matt Murray, Widewail Founder/CEO, joins Thomas Williams on the AutoSuccess podcast to talk about the importance of online customer reviews for car dealers in 2020.
Discussion points:
- How do online reviews impact Google's local rankings?
- What are some ways dealers can boost their rankings?
- How can dealers encourage more happy customers to leave reviews?
- Do you think that reviews are more important than traditional ads?
- Give an example of a dealer that has improved its sales and reputation by implementing a reputation management strategy.
Listen on AutoSuccess.
I’m the Director of Marketing here at Widewail, as well as a husband and new dad outside the office. I'm in Vermont by way of Boston, where I grew the CarGurus YouTube channel from 0 to 100k subscribers. I love the outdoors and hate to be hot, so I’m doing just fine in the arctic Vermont we call home. Fun fact: I met my wife on the shuttle bus at Baltimore airport. Thanks for reading Widewail’s content!
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