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Starting a Business Podcast with No Experience and A Few Hundred Dollars // Local Marketing Insider #081

12 MIN READ | October 3, 2024

Hey! Welcome to Local Marketing Insider, where 16,000+ local marketing professionals get better at reputation strategy & more with insights delivered monthly.

Jake Hughes Director of Marketing

Local Marketing Insider

A newsletter by Widewail. Get the latest industry insights, in your inbox 2x per month. Bite-sized, trend-driven stories to take your local business marketing to the next level. To get started, we'll send you our favorite issues.

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How to Nest Department Listings on Google My Business

9 min read | February 10, 2025
In this article, we will discuss which nesting options your business qualifies for, how to create additional pages and the benefits of doing so.
Jane Garfinkel Product Manager

The Evolution of Feedback: From Anecdotes to AI-Driven Insights

6 min read | February 4, 2025
Explore how AI revolutionizes customer feedback analysis, from traditional methods to real-time insights that drive growth.
Nick Ciufo Nick Ciufo

Why We Built Pulse: A Private Survey Solution for Dealerships

10 min read | January 25, 2025
Get a close up look at why Widewail built Pulse, software for surveying customers that's fast, easy, and integrated with Widewail's review platforms, built for dealers.
Matt Murray Founder & CEO

AI Customer Intelligence: A Complete Guide to Understanding Your Customers

10 min read | January 24, 2025
Learn how to leverage AI tools for deeper customer insights. Discover practical strategies for using artificial intelligence to better understand and serve your customers.
Ellie Guyon Review Response Specialist

Why Benchmark? A Data-Driven Approach to Reputation Management

6 min read | January 23, 2025
Learn how AI industry benchmarking drives reputation management success. Discover key metrics, competitive analysis, and strategies for outperforming competitors.
Emily Keenan Content Marketing Specialist

Master Auto Service Follow-Up Surveys to Boost Customer Satisfaction

7 min read | January 16, 2025
How to create and implement effective post-service surveys that drive meaningful improvements in your auto repair operations.
Nick Ciufo Nick Ciufo

Customer Experience Measurement: Why Reviews are Your Most Valuable Metric

8 min read | January 15, 2025
Learn how reviews can revolutionize your CX strategy and offer more practical solutions for tracking customer satisfaction in the Automotive Industry.
Emily Keenan Content Marketing Specialist

Surveys vs Reviews: Gaining Actionable Automotive Customer Insights

12 min read | January 10, 2025
Discover how surveys and reviews differ in capturing customer feedback, helping dealerships improve service and sales strategies.
Ellie Guyon Review Response Specialist

How to Read a Brand Reputation Scorecard

9 min read | January 2, 2025
Navigate Your Dealership’s Reputation Metrics and Take Action
Emily Keenan Content Marketing Specialist

The Voice of the Customer 2024 Report: What's New?

7 min read | December 27, 2024
Discover the key insights from the 2024 Voice of the Customer Report, featuring YoY comparisons, topic trending, and cohort analysis to enhance automotive customer...
Emily Keenan Content Marketing Specialist

Optimizing Resident Move-In/Move-Out Surveys

10 min read | December 23, 2024
Proven strategies for creating effective surveys that document multifamily property conditions and improve resident transitions.
Emily Keenan Content Marketing Specialist

3 Biggest Storylines from Widewail’s 2024 Voice of the Customer Report

8 min read | December 19, 2024
Widewail’s 2024 VOC Report turns review sentiment analysis into actionable automotive strategies by highlighting key YOY customer satisfaction trends.
Emily Keenan Content Marketing Specialist

Local Marketing Insider

Bite-sized, to-the-point, trend-driven local marketing stories and tactics.