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Starting a Business Podcast with No Experience and A Few Hundred Dollars // Local Marketing Insider #081

12 MIN READ | October 3, 2024

Hey! Welcome to Local Marketing Insider, where 16,000+ local marketing professionals get better at reputation strategy & more with insights delivered monthly.

Jake Hughes Director of Marketing

Local Marketing Insider

A newsletter by Widewail. Get the latest industry insights, in your inbox 2x per month. Bite-sized, trend-driven stories to take your local business marketing to the next level. To get started, we'll send you our favorite issues.

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Reputation Management

Master Auto Service Follow-Up Surveys to Boost Customer Satisfaction

7 min read | January 16, 2025
How to create and implement effective post-service surveys that drive meaningful improvements in your auto repair operations.
Nick Ciufo Nick Ciufo
Reputation Management

Customer Experience Measurement: Why Reviews are Your Most Valuable Metric

8 min read | January 15, 2025
Learn how reviews can revolutionize your CX strategy and offer more practical solutions for tracking customer satisfaction in the Automotive Industry.
Emily Keenan Content Marketing Specialist
Featured

Surveys vs Reviews: Gaining Actionable Automotive Customer Insights

12 min read | January 10, 2025
Discover how surveys and reviews differ in capturing customer feedback, helping dealerships improve service and sales strategies.
Ellie Guyon Review Response Specialist
Automotive

How to Read a Brand Reputation Scorecard

9 min read | January 2, 2025
Navigate Your Dealership’s Reputation Metrics and Take Action
Emily Keenan Content Marketing Specialist
Reputation Management

The Voice of the Customer 2024 Report: What's New?

7 min read | December 27, 2024
Discover the key insights from the 2024 Voice of the Customer Report, featuring YoY comparisons, topic trending, and cohort analysis to enhance automotive customer...
Emily Keenan Content Marketing Specialist
Property Management

Optimizing Resident Move-In/Move-Out Surveys

10 min read | December 23, 2024
Proven strategies for creating effective surveys that document multifamily property conditions and improve resident transitions.
Emily Keenan Content Marketing Specialist
Featured

3 Biggest Storylines from Widewail’s 2024 Voice of the Customer Report

8 min read | December 19, 2024
Widewail’s 2024 VOC Report turns review sentiment analysis into actionable automotive strategies by highlighting key YOY customer satisfaction trends.
Emily Keenan Content Marketing Specialist
Review Generation

Is Review Suppression Hurting Your Business? What You Need to Know.

8 min read | December 17, 2024
Learn about the risks of review suppression, potential legal consequences, and best practices for authentic review management.
Ellie Guyon Review Response Specialist
Reputation Management

Why the Reputation Quotient Model Matters for Small and Medium-Sized Businesses

10 min read | December 13, 2024
Discover how SMBs can leverage the Reputation Quotient (RQ) model to enhance their reputation.
Nick Ciufo Nick Ciufo
Review Generation

Why Millennial Buyers Are Key to Your Online Reputation Strategy

7 min read | December 10, 2024
Learn how engaging with online reviews can attract millennial customers and boost your business's reputation in a competitive market.
Kyle Gagnon Kyle Gagnon
Automotive

11 Benefits of Using Automotive Customer Survey Software

10 min read | November 27, 2024
Learn the benefits of using automotive customer satisfaction survey tools and software to identify actionable improvements for multiple auto departments.
Dave Pye Director of Search
Review Response

Negative Reviews? 10 Things Not To Do

12 min read | November 25, 2024
Gain effective tips and strategies for responding to negative reviews and handling unhappy customers.
Jane Garfinkel Product Manager

Local Marketing Insider

Bite-sized, to-the-point, trend-driven local marketing stories and tactics.